7 Tips for Designing Trade Show Booth Graphics

7 Tips for Designing Trade Show Booth Graphics

Gene Friedman

CEO & Trade Show Marketing Consultant at Infinity Exhibits
Gene is the CEO of Infinity Exhibits in Sarasota, FL. He is a trade show marketing consultant with over 20 years of professional experience in trade show display manufacturing and trade show events marketing. His clients are global and range in size from start-ups to Fortune 500 companies.
Gene Friedman
Trade shows share a lot in common with whale hunting of the late 17th century. You load up your ship with all your best equipment and personnel, set sail, and hope to come back with profit. The key difference between then and now is they used harpoons and you use big...
Proudly Displaying Your Brand: Top 7 Qualities To Look For In A Company That Focuses On Trade Show Designs

Proudly Displaying Your Brand: Top 7 Qualities To Look For In A Company That Focuses On Trade Show Designs

Carlos A. Espitia

Chief Marketing Strategist at CAE Marketing & Consulting, Inc.
Carlos is a digital marketing consultant with 18 years of proven internet marketing experience, and a self-proclaimed "data nerd". His digital marketing agency, CAE Marketing & Consulting focuses on SEO & PPC management, as well as conversion rate optimization. He has worked as a marketing consultant for small and large businesses alike.
Companies bet big on trade shows, to the tune of $24 billion a year. You want to make sure that your trade show booth design is making the impact that you need to generate a return on investment. You can do that by understanding what goes into outstanding trade show...
The Top 8 Benefits Of Trade Shows For Your Business

The Top 8 Benefits Of Trade Shows For Your Business

Gene Friedman

CEO & Trade Show Marketing Consultant at Infinity Exhibits
Gene is the CEO of Infinity Exhibits in Sarasota, FL. He is a trade show marketing consultant with over 20 years of professional experience in trade show display manufacturing and trade show events marketing. His clients are global and range in size from start-ups to Fortune 500 companies.
Gene Friedman
You may never have considered taking your business to a trade show. But heading along will undoubtedly be to your advantage. Check out these trade show statistics: 81% of people you’ll meet there will have buying authority. Oh, and not showing your face may see the...
How to Use Trade Show Giveaways to Earn New Customers and Clients

How to Use Trade Show Giveaways to Earn New Customers and Clients

Gene Friedman

CEO & Trade Show Marketing Consultant at Infinity Exhibits
Gene is the CEO of Infinity Exhibits in Sarasota, FL. He is a trade show marketing consultant with over 20 years of professional experience in trade show display manufacturing and trade show events marketing. His clients are global and range in size from start-ups to Fortune 500 companies.
Gene Friedman
99% of exhibitors find B2B trade show exhibitions allow them to deliver value that they can’t do using any other type of marketing channel. Trade shows act as a great way to build and reinforce brand awareness. It’s also a way to bring focus to new and/or...
Trade Show Boss: Here’s How You Can Maximize Your Trade Show Marketing Strategies

Trade Show Boss: Here’s How You Can Maximize Your Trade Show Marketing Strategies

Gene Friedman

CEO & Trade Show Marketing Consultant at Infinity Exhibits
Gene is the CEO of Infinity Exhibits in Sarasota, FL. He is a trade show marketing consultant with over 20 years of professional experience in trade show display manufacturing and trade show events marketing. His clients are global and range in size from start-ups to Fortune 500 companies.
Gene Friedman
In 2016 alone, U.S. trade shows generated over $12.8 billion. Want to tap into some of that revenue? Then you need to focus on trade show marketing. It’s tempting to just show up to a trade show to see what happens. But even if you’ve never been to one...
7 Ways Trade Shows Can Boost Your Small Business Success

7 Ways Trade Shows Can Boost Your Small Business Success

Gene Friedman

CEO & Trade Show Marketing Consultant at Infinity Exhibits
Gene is the CEO of Infinity Exhibits in Sarasota, FL. He is a trade show marketing consultant with over 20 years of professional experience in trade show display manufacturing and trade show events marketing. His clients are global and range in size from start-ups to Fortune 500 companies.
Gene Friedman
It’s time to take it to the next level. It’s now or never. Your business has needed an extra boost for a while, but you’ve been stuck on what exactly to do. You’ve tried Instagram posts, distributing flyers, and talking to locals, but nothing...
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