Gene is the CEO of Infinity Exhibits in Sarasota, FL. He is a trade show marketing consultant with over 20 years of professional experience in trade show display manufacturing and trade show events marketing. His clients are global and range in size from start-ups to Fortune 500 companies.
The research is in on the effectiveness and efficiency of trade shows as a channel for marketing, and it looks really good. The Center for Exhibition Industry Research has some solid statistics on how trade shows provide positive interaction with companies and current...
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