As a trade show booth manufacturer, our mission is to provide lightweight, affordable, easy-to-assemble trade show display booths that stand out from the crowd and help our clients succeed!
What should I look for in a trade show display exhibit company?
What are the most important considerations in planning a trade show booth that stands out on the convention floor?
How do I choose a trade show display?
What percentage of my event budget should I dedicate to actual trade show booths?
Your event budget allocation will vary, but according to EXHIBITOR Magazine, here’s how the average trade show budget breaks down:
Trade Show Booths & Graphics (construction/refurbishment) = 18%*
Travel & Expenses = 18%
Show Services (electricity, cleaning, drayage, I&D) = 12%
Shipping = 9%
Promotion = 8%
Miscellaneous = 2%
In addition, you can estimate your total event budget by multiplying the cost of your space by three. For example, the average floor space costs $21 per square foot. So, for a 20×20 floor space rental expect to pay around $8,400. The budget for that event would be $25,200.
*This figure is the display cost per show, not the total investment to purchase trade show displays and trade show graphics. When you purchase a display, you obviously plan to use it multiple times to get the most out of your investment. To determine the display cost per show, you’ll need to estimate how many years you will use the display and how many shows you will go to each year. The average lifetime of a display is five years. For graphics, the average lifetime is one year. Your display and graphic replacement needs may vary depending on how many shows you plan to attend. The more shows you go to, the sooner you may need to purchase new trade show booths. Infinity Exhibits has professionals that have been in the business for 20+ years to assist you in figuring out your costs/budget requirements. Due to our in-house manufacturing, Infinity Exhibits can save you money throughout the lifetime of your booth.