Trade show events can be incredibly valuable opportunities to reach new customers and grow your business, provide unforgettable brand experiences, but they’re also expensive and time-consuming. It’s not enough to just show up at an exposition with a generic convention display and expect to make a splash. You need a well-thought-out strategy that will help you stand out on the trade show floor from the competition.

 

Hiring a professional trade show exhibit company is the key to success. These companies will help you plan out your entire marketing strategy, from choosing the right trade shows to exhibiting in the right way. They’ll also help you create an eye-catching trade show exhibit that will draw in potential customers.

 

Here are 10 things The Best Trade Show Exhibit Companies Do for Their Clients

 

 

Plan Out a Trade Show Marketing Strategy for Success

You’re attending a business expo, but you’re not sure what to do or where to start. It can be difficult to know how to make the most of your time and resources at a trade show. There’s so much going on and it can be hard to know what’s worth your time. Professional tradeshow booth companies are the answer. They can help you plan out your entire strategy for the show, from deciding which competitor booths to visit to creating an effective expo marketing campaign.

 

Additionally, display companies can provide valuable feedback about your products or services. They’ll be able to tell you what works and what doesn’t, and they can offer suggestions on how to improve your display. This feedback can be invaluable in helping you to make the most of your expo experience. A great display manufacturer will have a solid project management team who will strategize your expo marketing plan for success.

 

Help you Find the Right Trade Shows to Attend

When looking for trade shows to attend, it’s important to do your research and find the shows that are the best fit for your business. When choosing conventions for your business to attend, the display company you’re working with will help you consider the following factors:

  • The products and services that you offer
  • The target audience that you’re trying to reach
  • The size of the event
  • The location of the event
  • The type of event (expo, conference, etc.)

 

Each factor will help you narrow down your options and make it easier to find the right trade shows for your business. For example, if you offer a product that isn’t well suited for trade shows (like heavy machinery), then you’ll want to focus on conferences and other events that are more suited to your industry and will fit your ideal brand image.

 

You should also make sure that the event is well-organized and has a good reputation. The last thing you want is to spend a lot of time and money preparing for a show that turns out to be a disaster.

 

Once you’ve narrowed down your list of potential shows, it’s time to start planning your exhibit. This is where a professional trade show exhibit design company can help. These companies can provide everything you need to create an eye-catching and effective booth, from design and fabrication to logistics and shipping.

 

Offer Alternatives to Purchasing a Booth, and Provide Financing

There are a few alternatives to purchasing a booth outright. You can lease or rent a booth, which is a more affordable option than buying one. You can also choose to finance your booth, which will help you spread out the cost over several months or years. By financing your exhibit, you’ll be able to get the booth of your dreams without breaking the bank.

 

Finally, you can also choose to buy or rent used trade show booths. This is a great option if you’re on a budget, or if you want to save money on your marketing expenses. Buying or renting a used booth can be a great way to get the most bang for your buck.

 

Financing a trade show booth can be a great way to spread out the cost over several months or years. By financing your exhibit, you’ll be able to get the booth of your dreams without breaking the bank. There are a few different ways to finance your booth, including leasing or renting a booth, or choosing to finance your exhibit.

Design an Attention-Grabbing Trade Show Exhibit

When you’re exhibiting at an expo, it’s important to have an eye-catching display that will draw in potential customers. Trade show exhibit design companies can help you create a booth that will stand out from the competition. By working with a professional booth design company, you’ll be able to create an custom trade show booth that looks great and helps you achieve your marketing goals.

 

When it comes to trade show displays, there are a few things to keep in mind:

  • First and foremost, make sure your display is eye-catching and catches people’s attention.
  • Secondly, make sure your display is also informative, telling people who you are and what you do.
  • Lastly, make sure your display is professional and looks high-quality.

 

In terms of design, simplicity is often the key – go for clean lines and sleek designs that will stand out against the clutter of other exhibitors. Also be sure to use high-quality materials and printing techniques to give your display a polished look. Exhibit designers will provide you with several display solutions giving you that creative edge and fulfilling your exhibiting needs, whether it’s traditional trade show exhibits, backlit displays, fabric structures, backwall displays, or a merchandising display to display products at live events on a large scale, your next event will be a huge success when you start with the right strategy.

 

Provide In-House Printing and Graphic Design & Promotional Materials

The good trade show display companies offer graphic design and promotional materials services. However, not all trade show display companies offer these services, so it is best to inquire with the company directly to see if they can help with your specific needs.

 

Printing services are a common offering among trade show display companies. This includes printing of large-format graphics, booth backdrops, table throws, and other marketing collateral. Companies that provide printing services generally have in-house designers who can help you create custom designs or work with existing designs provided by you. Portable displays, banner stands, and large hanging banners fall under this category.

 

Many trade show display companies also offer promotional materials such as giveaways and lanyards. These companies typically have relationships with suppliers of these items and can order them in bulk at a discounted price.

 

By providing in-house printing and graphic design, as well as promotional materials, these companies will help you create an eye-catching booth that will draw in potential customers. They’ll also help you plan out your entire marketing strategy, from choosing the right trade shows to exhibiting in the right way.

 

Fabricate a Custom Trade Show Exhibit

The trade show exhibit manufacturer will work with you to design a booth that fits your brand and meets the requirements of the trade fair. Award-winning exhibit design required the perfect design and fabrication process.

 

The booth will be made up of a variety of elements, including:
  • Display walls
  • Graphics
  • Lighting
  • Furniture
  • AV equipment
  • Accessories (such as literature racks, counters, and sign holders)

 

The trade show booth manufacture will assemble the booth and ensure that it is ready for shipping to the trade show venue.

 

Provide Installation & Dismantle Services

Many trade show display companies offer installation and dismantle services. However, it’s important to inquire about the specific details of these services (e.g., what’s included, how much does it cost, what’s the turnaround time) before you sign up.

 

Also, keep in mind that not all trade show displays are created equal. Some displays are more complex and/or require more assembly than others. So if you’re working with a relatively inexperienced team or if you’re short on time, it might be a good idea to choose a simpler display that can be set up quickly and easily. Be sure to ask your trade show display company about their installation and dismantle assistance before you order your booth. This will ensure that you have everything you need to have a successful trade show experience.

Assist With Logistics and Shipping

Reputable trade show display companies will offer some level of logistics and shipping support. In most cases, this will include helping you to select the best transportation and shipping options, coordinating with the carrier to ensure your exhibit arrives on time and in good condition, and providing detailed tracking information so you can keep tabs on your expo displays shipment.

 

However, it’s important to note that not all companies offer the same level of support or expertise. So be sure to ask about this service in advance and read reviews from past customers to get a better idea of what to expect.

 

Provide Affordable Storage

Convention booths storage is usually affordable and ranges in price depending on the company you go with. Most trade show display companies offer booth storage. Many companies also offer storage between trade show events, so your booth can always be stored in a safe and secure place. This is a great option for those who don’t want to have to worry about set-up and tear down every time they go to a show. Plus, it’s one less thing you have to stress about!

 

Continuing Support After The Trade Show

Good trade show booth companies offer continued support after trade show events. This can include on-site assistance during the event, as well as help setting up and packing up your booth. Many companies also offer post-show assistance, such as follow-up calls or emails to gauge how the event went and get feedback on the booth.

 

In Summary

When planning a trade show marketing strategy, it is important to work with a reputable and experienced exhibit company that provides all these trade show services. These companies can help you find the right conventions and corporate events to attend, provide alternatives to purchasing a booth, and offer financing. They can also design an attention-grabbing trade show exhibit and provide in-house printing and graphics design as well as promotional materials. Additionally, they can fabricate a custom exhibits and provide installation and dismantle services. They can also assist with logistics and shipping. Most importantly, these companies offer continuing support after the trade show. This support can include booth storage, which can be an added expense for companies that only exhibit once or twice a year. By working with a tradeshow exhibit company, you can ensure a successful and cost-effective trade show marketing strategy.

 

If you are looking for a reputable and experienced tradeshow booth company, contact Infinity Exhibits. Their customer service team, design team, and sales team are second to none and they will provide a full-service display solution experience with an innovative style, whether your next event is in Las Vegas or in Orlando, or you have multiple shows lined up, Infinity Exhibits are the trade show exhibit builders to turn to for your next custom exhibit.

WHAT CUSTOMERS SAY ABOUT US

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4.9
Based on 18 reviews
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From start to finish, the Infinity Exhibits team made the process of designing, ordering, setting up, and delivery a super easy process. The customer service was top notch and they were unbelievably good with the small details.
Chris Tine profile picture
Chris Tine
4 years ago
I'm so glad I went with Infinity Exhibits. Gene was amazing. He helped me navigate my way through every step in the process from booth design to coordination of trade show details. I would have been lost without his help. And the booth turned our beautifully! We received a lot of compliments and will order again
FL Coast profile picture
FL Coast
4 years ago
Even during Covid this company has done all humanly possible to make preparations for us to hit our 2022 trade show schedule running. Thank you Gene and your amazing team!!!!
Travis Kramer profile picture
Travis Kramer
5 years ago
I would highly recommend Infinity Exhibits. Excellent customer service and a first class product. Our booth exceeded our expectations. I cannot say enough good things about this companies professionalism.
Carol Oliver profile picture
Carol Oliver
5 years ago
Top notch! Excellent service, excellent booth and graphics options resulting in a beautiful booth that serves as a 10x10 and a 10x20 -- the quality and design is much better than previous pop-ups and even easy to assemble! The initial contact was right before COVID and even though production was during COVID and had to work under duress and CDC guidelines, Gene Friedman and his team at Infinity met all timelines and created an amazing exhibit. The team was so easy to work with and walked me through step by step for set up, tear down and packing. The "how to" guide they provided is very detailed, complete with photos! We received so many compliments and have recommended Gene and Infinity Exhibits to many other exhibitors and associates in the broadband industry.
Trent Cooper profile picture
Trent Cooper
5 years ago
We have used Infinity Displays for years. We recently ordered some new pieces that did not turn out as expected. Within minutes of contacting Infinity, they had the solution and the new pieces in the process. Excellent product and even better customer service.
Nichole Warman profile picture
Nichole Warman
5 years ago
We've been working with Infinity for several years now, and for good reason. The team built us a professional, high quality booth that we instantly fell in love with. So we bought another. And then we wanted to combine the two. Then we had more ideas... and every time, Gene and the rest of the team were there to help envision what we wanted, work through the kinks of building a custom system, answer all of my silly questions, and help out at nearly the drop of a hat every time. We will continue this relationship well into the future, as we continue to fiddle and finagle these booths into whatever our hearts desire, and we know we'll have the support we need.
Laura Putnam profile picture
Laura Putnam
6 years ago
I was truly nervous of how this booth would work for us, but we needed something we could use repeatedly - to cut down on waste and costs . We also needed to be able to set it up without tools due to the union rules at our show location. We made a few tweaks on site to the original design and we could not be happier without it came out. I made selling our products so easy and we look more credible with out booth design and set up.
Steven Branch profile picture
Steven Branch
6 years ago
I was a novice when it came to designing and constructing a booth as well as the set up tear down process. Gene walked me through the process from start to finish. He educated me beyond expectation even before receiving a PO from me. Gene's openness and willingness to help me understand what I needed to know was invaluable. We ultimately purchased our booth from Infinity Exhibits and the quality of the product and the setup and tear down at our conference was exceptional. Infinity Exhibits sets the benchmark for customer experience, quality, and cost/benefit. I highly recommend Infinity Exhibits to anyone needing their services.

Steven Branch
President & CEO
Configurable Management Consulting, LLC
Anjie Bitza profile picture
Anjie Bitza
7 years ago
The entire team at Infinity Exhibits has been amazing to work with!! We have been exhibiting for years, but this is our first actual booth! You and your team have made the process simple, been wonderful to work with, and with such a quick turnaround time! We are more than pleased with how helpful, responsive, and amazing you have been! Ecstatic about the end result! Thank you for making us look so good!
Kam Kyzer profile picture
Kam Kyzer
7 years ago
Our experience with infinity was great! They walked us through every step of the process. We are a small business. This is our first booth and infinity made sure that all our graphics we spot on. The ability to provide us with a design concept was really helpful. dan and gene were excellent to work with! I would highly recommended infinity without reservation. Our display turned out fantastic and we really stood out at in the sea of exhibits at our conference. Thanks infinity!
Emily Jannotta profile picture
Emily Jannotta
7 years ago
This company was great to work with from the design process to the final product! I would definitely recommend them for any trade-show needs you have!
Ashley Eagan profile picture
Ashley Eagan
7 years ago
The people at Infinity Exhibits do excellent work at a price that is fair to them as well as the client.

My company ordered a tower from them for our trade show booth a few years ago. In the meantime, some of our products changed and I wanted to reflect the changes with new pictures on the panels of the tower. I contacted Gene and he was very helpful but did explain to me that this was a very busy time for them. Even at that, our new panels shipped just over a week later. I highly recommend them!
Emma Moriarty profile picture
Emma Moriarty
8 years ago
Infinity Exhibits was excellent to work with. They gave our company exactly what we asked for and put up with us through all of our last min additions. We just brought our new trade show booth to its first show and our feedback from customers as well as other exhibitors was amazing. We had one of our more successful shows because of this booth. THANK YOU Infinity Exhibits!
Gene Friedman
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